Promotional Insurance

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Promotional Insurance

How do businesses confidently offer million-dollar prizes, luxury cars, or host major events without risking their financial stability?

At Coverforce, we help you create unforgettable campaigns and events with the security of promotional insurance, also known as Contingency Insurance. From eye-catching contests to event protection, our solutions turn big ideas into big successes—without the big risks.

What We Offer

Insurance for Promotions and Events

Promotional Insurance protects against unexpected financial burdens, offering peace of mind for your business.

Examples include:

  • Event Cancellation Insurance: Recover costs if events are canceled due to weather, venue issues, strikes, or other unforeseen disruptions.
  • Weather-Based Promotions: Engage customers with offers like "If it rains on Christmas, get a full refund!" while staying covered.
  • Celebrity Disgrace Protection: Safeguard campaigns involving high-profile figures in case of scandal, injury, or death.
  • Charity Support Insurance: Support worthy causes with high-value prizes like cars or properties, with minimal financial exposure.
  • Bonus Insurance: Cover performance-based rewards like sports team bonuses or milestone achievements.

Turnkey Promotional Solutions

We go beyond insurance by providing you with a range of ready to run promotions that captivate and excite. With Coverforce, the promotion and insurance come together in one seamless package.

Examples include:

  • Skill-Based Contests: Inspire creativity with challenges tailored to your audience, like predicting outcomes or completing tasks.
  • Envelope Draws: Classic promotions with grand prizes ranging from $1 million to $5 million.
  • Data Capture Campaign: Drive customer engagement by offering prizes like houses, gold, or luxury items in exchange for valuable consumer insights.

Specialist Coverage for Events

Unpredictability is part of every event. That’s why we offer tailored insurance solutions to keep your plans on track:

  • Event Non-Appearance Insurance: Protect against losses if a key speaker, performer, or celebrity cancels due to illness, travel issues, or other unforeseen reasons.
  • Major Event Weather Coverage: Safeguard attendance and revenue from the impact of extreme weather conditions.
  • Financial Recovery for Cultural and Sporting Events: Ensure your investment in high-profile events is secure.

How Coverforce can help

With over 30 years of global expertise, we bring:

  • Comprehensive Coverage: Protect promotions, events, and your brand from unexpected risks.
  • Innovative Campaign Design: Combine your teams creative concepts with high-value prizes that excite and engage.
  • Reliable Support: Fast claims settlements and personalized service every step of the way.

Get Started Today

Whether you're planning a high-stakes campaign, supporting a charitable cause, or hosting a major event, we're here to help.

For more information or to arrange cover, you can contact us on 03 8699 8888 or simply fill out a quote form below and one of our insurance brokers will get in touch in one business day.



Request a quote

Are you looking for expert risk advice and great value cover for your business? Call us to speak to a Coverforce insurance broker today.

Our Insurance Brokers service clients throughout Australia, with key offices in Sydney, Melbourne, Brisbane, Adelaide and Perth.

Our global insurance network

Our brokers can access more than 100 insurers across the globe to find your business quality cover at the right price.

Insurer logo AIG
Insurer logo Allianz
Insurer logo Blue Zebra
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Insurer logo Dual
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Insurer logo Liberty
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Insurer logo Miller
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